Thursday, 22 December 2011

Social media is instant in terms of how quickly messages are communicated

We have all heard about Twitter, Facebook and YouTube and statistics show us that the majority of Internet users will visit one of these sites at least once a day, but how many of us with businesses really know how to use these forms of traffic driving opportunities successfully? When it comes to using Social Media from an SEO and traffic driving point of view, many businesses simply do not have the time or knowledge to really use them successfully, which is why so many do it so badly.
There is no doubt that if used correctly, all of the big three sites we mention can work really well for the majority of businesses, to increase brand awareness, drive sales or improve traffic, but if you are not doing things correctly this can quickly work against your business and do the opposite.
The mistake that many businesses make when it comes to using social media is often down to a complete lack of patience. They will spend a few hours setting accounts up and adding a little bit of content and then not really bothering with it again, because they do not get the immediate success that they think they should be getting.
Social media is instant in terms of how quickly messages are communicated, but it is definitely not instant when it comes to how long it takes to really make it work effectively. There is a general under estimation of how long it really does take to build up a successful Twitter and Facebook following, with many assuming that as soon as you send out a tweet or a post you will be inundated with sales and traffic.

For Further detail about Seo Bristol and Web Design Bristol please visit our website.

A big ranking factor for Google

A big ranking factor for Google and the other major search engines is often age and how long the website has been live. Obviously, because your website is new, you are going to have to ignore this factor for the mean time, but in the long run having a regularly updated website is only going to do you massive favours.
Many people assume that once your website goes live, your work has ended but as we mentioned in the opening paragraph, the hard work has only just begun.
One of the first things you need to do is get your site into the search engines, something that is called indexing. A few years ago you would have been waiting months to get your site into Google, but luckily it is much easier these days and all you need to do is let Google know that your site is now live and is ready for them to send their spiders to your site.

The first three things you need to do are:

• Update Your Robots.txt File
• Add A Google Webmasters Account And Sitemap
• Release A Press Release
By updating your Robots.txt file you will be basically allowing the spiders access onto your website, because when your website is being developed it is quite possible that your developers blocked access to stop the spider getting early access to the site before its finished.

For Further detail about Seo Bristol and Web Design Bristol please visit our website.